Radiant Senior Living: Performance-Centric Design

Challenge: Refresh branding materials and redesign outdated websites to take marketing efforts for a senior living portfolio of 18 properties to the next level.

Solution: Focus the redesign on user experience, and proven performance-centric design methodology. Unlock key marketing insights for sales and marketing teams, through an integration with G5 partner, Enquire CRM (customer relationship management), to seamlessly transfer leads to their CRM.

Benefits: The redesigned websites give the Radiant Senior Living portfolio an online brand presence that resonates with today’s seniors and their families. Incorporating the latest user experience best practices, the refreshed websites provide seniors and their families a clear conversion path.

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