CASE STUDY
The Performance Payoff
YOY increase in organic website traffic.
141
%
Marketing That Outperforms
At G5, we believe marketing is more important than ever. Renters' expectations have changed, and your marketing tactics need to as well. Self storage renters demand intuitive online experiences. G5 can help. Schedule a demo to learn how G5 can deliver more qualified leads to your sales and marketing team.
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"Working with G5 took an enormous load off our management team’s shoulders. They earned our trust and consistently delivered top notch service and performance that took our portfolio to new revenue heights."
— Anonymous, SVP of Marketing,
Private Equity Firm
TESTIMONIAL
Results
Organic traffic rose 141% YOY from July 2019 to July 2020, while overall occupancy increased, leading to revenue growth.
Solution
A private equity firm with experience in secondary and tertiary markets, but new to self storage, chose G5 to design and manage their websites and Search Engine Optimization (SEO) strategy.
Challenge
Finding a MarTech partner whose tech actually takes the heavy-lifting out of marketing, and delivers bottom line growth and world-class service is like finding the elusive needle in a haystack.
Of utmost importance to the private equity firm was a robust focus on organic traffic.
Organic Traffic Is the OG Traffic
%
141
in organic traffic
YOY increase
16
%
conversion rate
boosting their overall occupancy growth
Conversion-Focused
Websites need to be beautiful, and functional too. You need stunning photos, clear navigational terms, intuitive UX, and foundational SEO to drive “free” organic traffic. Keywords are key to the SEO secret sauce, and G5 has pioneered successful, copy-rich self storage strategies to create websites that rank on search engine results pages, and then convert researchers into renters.
Organic Traffic Growth Over Time